NEWS

Case Study: West Bromwich Albion Football Club

Driving Better Customer Event Experiences at West Bromwich Albion Football Club.
When 70% of their overall events business are conferences it is critical that customer experience is at the core of their DNA. “Providing a positive end-to-end events experience is central to not only retaining existing customer business but also acquiring new customers – across both consumer and business-to-business events”

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